Complete 14 pages APA formatted article: The Integration of Supply Chains Can Be Supported through the Use of Modern Data. Keywords: Supply chain integration, Role of data in supply chain integration, supply chain data analysis approaches, Decision Support System (DSS), Business Intelligence, Enterprise Resource Planning (ERP) & Supply Chain Risk Management (SCRM)

The integration of the supply chain has long been witnessed to perform a seamless role to rejuvenate small pieces of operation into a single and relatively strong mechanism. In relation to the emergence of globalization and continuous advancements of technological aspects, the role of integration in the Supply Chain Management (SCM) process is one of the competitive strategic measures of the marketers operating within the global business environment (Fredendall & Hill, 2000). Moreover, rapid development in global outsourcing and information technology has been providing major support to marketers by enabling them to perform as well as manage international supply networks across different geographical locations successfully. The integration of the supply chain process is often recognized to be highly influenced by the emerging technological advancements, which enable the global marketers to transform their business operations and gain adequate control oversupply and delivery functions (Ross, 2010. Poirier, 1999). The practice of integration of the supply chain process ensures organizations to strengthen their decision-making competencies and meet their desired commercial goals in an effective manner. The integration of the supply chain is effective in different spheres that include tacking performances, assessment of risks identify opportunities, and diagnose bottleneck (SAP, 2009).

Emphasizing the contribution of the supply chain in business, the assignment critically analyses the role of integration of the supply chain process and its importance in enabling organizations to achieve their business objectives efficiently. By considering the importance of information and technology, the discussion.